Choosing colours to alter perception

posted by John Lampard on Wednesday, 23 January, 2008 to the comment subset

Choosing colours to alter perception.

Colour theory of a different sort. Apparently you “are” the colour/s you choose to wear.

The colours you wear can influence how clients perceive you and how you perceive yourself. They affect your mood and reveal personality traits. For instance bright colours make you feel happier and convey a positive attitude, so soloists who want to lighten up, should brighten up! Once you know their different qualities, choosing colours to alter perception becomes easy.

This is interesting. Many working in the “creative” industries, design, photography, fashion, film, and music, tend to, but not wholly, have a leaning towards black.

Black is a colour of authority and power. Always popular in fashion, it is stylish, timeless, elegant and slimming. Totally black outfits can sometimes be overpowering or make the wearer seem aloof. If you want to evoke mystery or you’re not in the mood to talk, wear black. Black keeps you hidden and distances people. To be more approachable, wear a different coloured shirt or top with an all black suit.

Does this mean people working in creative occupations are gloomy? Aloof? Does it mean, ironically they are lacking in creativity since they dress according to an industry “code”?

Tags: , , , , ,
permalink | tweet this post | RSS feed | contact | disassociated.com

end post icon

  • Comments are closed. Please send a message if you want though.