Actually I like the www prefix to web addresses, and officially disassociated’s URL is www.disassociated.com (or www.disassociated.com.au for old skoolers) but you’ll still arrive here without it.
Pronouncing or verbalising, the prefix is another matter however, and is raised in a post at the SitePoints blogs regarding the relevance, and fashionability, of the www prefix.
There are other reasons to do away with the ‘www’ prefix - the fact that it takes forever to say, for instance. As a result, fashion has shifted such that many new sites - especially those created for tech-savvy audiences - are now launching without ‘www’ prefixes (e.g. Twitter).
Yes, verbalising www web addresses is arduous, especially if you are doing so repeatedly. Double You, Double You, Double You, dot, disassociated, dot, com.
I actually proposed a while back that we stop verbalising the dots in URLs and email addresses, to ease pronunciation, since we’re all tech savvy anyway, but the response was somewhat tepid.





