The cost of fonts: quality comes at a price

posted by John Lampard on Friday, 5 December, 2008 to the comment subset

Ben Barry of Questionable Characters, the web’s latest and greatest (no pun intended) font of wisdom, on the pricing of fonts.

Having designed a fair amount of my own type I understand how much time and effort it takes to develop a good font family. I think most fonts are reasonably priced for large projects and businesses, but I know it’s very difficult for small design firms and freelancers to always purchase type. I think part of the problem is that it can be extremely difficult or unrealistic to convince small business clients of the value a specific typeface can bring to their project, but I don’t think most designers want to rip off or undervalue the work of type designers.

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