Don’t go getting ideas above your station just because the staff at your favourite cafe or restaurant have started referring to you as a regular.
Prior to establishing regular status, you can’t let on you have interest in becoming a regular. Being needy is a turnoff. Likewise, acknowledging you’re approaching regular status – even if [...]
The etiquette of becoming, and being, a restaurant regular
Posted by John Lampard on Wednesday, 25 November, 2009 to the trends subset
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Businesses caring more for customers than shareholders? Sell!
Posted by John Lampard on Monday, 23 March, 2009 to the comment subset
Australian supermarket chain Woolworths has earned the wrath of sharemarket analyst David Errington for having the audacity to “prefer” its customers over its shareholders because management has decided to renovate some stores, and open others.
After issuing 19 consecutive “buy” recommendations for the stock since May 2005, Merrill Lynch’s retail analyst, David Errington, has downgraded it [...]
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Usability Challenge 2008
Posted by John Lampard on Wednesday, 30 July, 2008 to the technology subset
Friday 1 August is Usability Challenge 2008 day. Because the world needs a usability shake-up. And more emphasis on end user and customer testing before web or software applications are launched.
Or the layout of the cheese display is finalised at the supermarket, for that matter.
I’m talking about poor information architecture in the gourmet cheese [...]
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5 sure fire ways to make yourself look like an idiot
Posted by John Lampard on Tuesday, 27 May, 2008 to the comment subset
5 sure fire ways to make yourself look like an idiot
How not to build good relationships with your clients… making them a better offer on something you know they’ve already purchased has to be the pick of the crop here:
Talk about rubbing your customer’s noses in it. These days people are aware that offers change [...]
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