Friday 1 August is Usability Challenge 2008 day. Because the world needs a usability shake-up. And more emphasis on end user and customer testing before web or software applications are launched. Or the layout of the cheese display is finalised at the supermarket, for that matter. I'm talking about poor information architecture in the gourmet cheese section of the deli (where's the BLOODY stilton???). I'm talking about cash registers ... Read full entry

5 sure fire ways to make yourself look like an idiot How not to build good relationships with your clients... making them a better offer on something you know they've already purchased has to be the pick of the crop here: Talk about rubbing your customer's noses in it. These days people are aware that offers change over time. How many of us have bought a TV, only to find it ... Read full entry