A great wrap-up of proceedings from the Future of Media Summit by Stephen Collins. Among other things, the consensus that the "split" between professional journalists and bloggers is "artificial", emerged. The false dichotomy of the schism between the professional journalists, journalism educators and academics and the world of new media, particularly as embodied by bloggers prevails. It seems largely perpetuated by a somewhat chauvinistic attitude on the part of ... Read full entry
Bloggers verses Journalists: it’s all in our heads
Posted by John Lampard on Thursday, 17 July, 2008 to the comment subset
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The future of content production and advertising
Posted by John Lampard on Wednesday, 16 July, 2008 to the comment subset
Brad Howarth on comments by Mark Pesce and Mark Goldman at the Future of Media Summit in Sydney, yesterday. The issue as I see it however is that there are always two competing forces - meeting the needs of the consumer for good content, and meeting the needs of the advertiser to reach an audience. In the era of free-to-air television the equation is heavily weighted ... Read full entry
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