Air Poo

Sunday, 17 February, 2008

Only because it’s the weekend: Air Poo

Quite possibly the most essential MacBook Air “accessory”?

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The Appeal of the MacBook Air

Saturday, 16 February, 2008

The Appeal of the MacBook Air

John Gruber reinforces the view that the MacBook Air, despite (some) technical and performance limitations, will still be a box office hit (mainly) on account of its sexy design.

The key to understanding the appeal of the Air is that you’ve got to stop thinking about technical specs as the primary factors. Here’s an analogy: the MacBook Air is like a sporty convertible coupe. You buy one not for practical reasons, but because it is satisfying to own something beautiful and clever and fun.

Highly conjectural disassociated straw-polling backs this up. Everyone I have spoken to about the Air, bar one, wants one.

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Adam’s Apple

Thursday, 14 February, 2008

Adam’s Apple

God, Adam, Eve, the garden of Eden, Steve Jobs, and a MacBook Air. How’s that for a legend of mythical proportions?

Highly irreverent illustration work by Josef Lee.

Not Safe For Work, and not for those who shouldn’t be viewing Not Safe For Work material either. Very clever though. (Via Design Federation.)

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Apple MacBook Air Review

Tuesday, 12 February, 2008

Apple MacBook Air Review

Simon Tsang manages to break the spell of the MacBook Air cast by Steve Jobs for long enough to write an objective appraisal of the thinest laptop yet seen.

Few would argue that the Air is the sexiest notebook ever built – it’s the Brad Pitt and Angelina Jolie of laptops. It appeals to both sexes equally and elicits the same gasps of shock, marvel and delight from either gender. Think I’m exaggerating? Just watch anyone’s reaction upon seeing the Air for the first time in the metal. Average Joe would be able to resist stroking its anodised aluminium surface only for about two nanoseconds.

While the $2,500 price tag, and the three and a half stars out five rating, tell a lot of the story, it is, quite literally, the sexy allure of the Air that keeps the true believers under the Jobs spell however.

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Walking On Air

Saturday, 2 February, 2008

Walking On Air

The MacBook has no optical drive. What’s the use in that then? As Mike Walsh points out however, that’s hardly likely to prove a problem for the online/download it generation.

Manufacturers forget that time and again consumers will happily trade resolution and quality for convenience and flexibility. Hence cassette tapes over high fidelity vinyl records, MP3 over CDs, and increasingly – web downloads over DVD. Take a closer look at the Macbook Air. There’s no optical drive. The prediction is that audiences will increasingly stream or download wirelessly what they want to watch. Media companies should take note. By the time the studios have finished working out who’s going to win the physical media format war, they may discover it was a Pyrrhic victory after all.

Now to find a way to look passed the Air only having the only one USB port, no ethernet port, non-expandable memory, and a non user replaceable battery. Still wouldn’t say no to one though.

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There’s Not Enough In The Air

Tuesday, 29 January, 2008

There’s Not Enough In The Air.

Or more precisely, there’s not quite enough hard disk space on the new MacBook Air.

Even more unfortunately, it’s only one and a half specs that completely kill the proposition for me: the 80 gig hard drive (huge deal) and the 2 gigs of RAM (somewhat huge deal). I don’t care about the slower processor, the lack of swappable battery, the minimal connectivity options, or the absence of removable media. These are all things you give up for the incredibly sexy shell. But can anyone comfortably get by on 80 gigs these days? My MacBook holds 230 gigs. And what about the 64 gig “high end” MacBook Air for a thousand bucks more!??! Who the hell is going to buy that model? I bet the lower end model outsells the higher end one at least 10-1.

I’m still keen. I have a, choke, 60 gig HD at the moment, which after 18 months is only at 33 per cent capacity. I keep anything large, videos, photos, music files, (backed up) on DVDs. Big stuff only stays the HD for a short time. As it should.

I’m using a Windows machine after all, and nothing valuable should be left on the local drive in case it crashes right? Isn’t that conventional wisdom?

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MacBook Air: First Lab Tests

Sunday, 27 January, 2008

MacBook Air: First Lab Tests.

So the new MacBook Air ultra-slim laptop computer isn’t the fastest model on the lot. That’s not a big problem really, it is intended for use as a second computer after all.

It was clear from the moment the MacBook Air was unveiled at Macworld Expo that it was a Mac laptop unlike any we’ve seen recently, if ever. In exchange for dramatically lighter weight and an extremely thin profile, Apple has definitely compromised when it comes to the MacBook Air’s tech specs. And the results of Macworld Lab’s preliminary tests of the MacBook Air reflect those compromises.

I’d still like one. Send me one Apple, and I can assure you disassociated will adopt an appropriately favourable editorial slant…

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Vinyl solution for MacBook Air

Friday, 18 January, 2008

Vinyl solution for MacBook Air

Within minutes of Apple CEO Steve Jobs sliding the new MacBook Air out of an interoffice envelope, Claire Evans and Jona Bechtolt were well into designing what was possibly the first third party accessory for the new ultra slim laptop computer.

Sold through their new website, manilamac.com, the “AirMail” MacBook Air accessory is lined with fleece and costs $US29.95 ($34). Evans promises to ship worldwide. “As soon as we saw Steve Jobs holding that envelope, we looked at each other and knew what we wanted to do,” Evans said in an interview, adding at least 100 orders had been received since the website launched a day ago.

And here’s the best bit, it even looks almost exactly the same as the interoffice envelope Steve Jobs used to carry the MacBook Air onto the stage at Macworld.

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