Coffee wars: Starbucks v McDonald's. While some consider Starbucks coffee "fast food coffee", or worse still, the "McDonald's of coffee", it seems somewhat ironic that McDonald's, as in the hamburger "restaurant", is now shaping up as the next competitive threat to Starbucks. Adding to Starbucks' woes, and further emphasising its similarity with McDonald's, the burger chain is about to launch a direct attack of its own. This year McDonald's plans to ... Read full entry
Coffee wars: Starbucks v McDonald’s
Posted by John Lampard on Wednesday, 16 January, 2008 to the coffee subset
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