Small business people and sole traders, how "you" is your business website or portfolio? Does your copy pass the cringe test (see below), and would your own website appeal to you based on its "clarity, intelligence and personality"? Getting more personality into your own website is not necessarily as hard at might sound. Try this experiment. Read your website aloud as if you were explaining to a friend what ... Read full entry

Bad breath doesn't just affect your chances of being lucky in love, it could also be closing the door on your chances of promotion at work as well. Bad oral hygiene can also, according to the survey, affect your career. High income earners (greater than $120,000 a year) questioned believe people with bad breath are less likely to be promoted at work. They are also believed to be less ... Read full entry

I didn't really want to mention the Sex and the City movie here (there's plenty of coverage elsewhere I'm sure...), but MySweetHeartTheFlirt insisted. After all, it's bad enough I'll have to see it... unless of course I can pull off a Houdini like escape beforehand. Anyway, aside from the girls, you'll also see approximately 70 brands, whether they be shops, cars, computers, or various (and many) other consumer products, ... Read full entry

5 sure fire ways to make yourself look like an idiot How not to build good relationships with your clients... making them a better offer on something you know they've already purchased has to be the pick of the crop here: Talk about rubbing your customer's noses in it. These days people are aware that offers change over time. How many of us have bought a TV, only to find it ... Read full entry

None Of Your Business Cards When you no longer want any more clients... Our 2008 self-promo, None Of Your Business Cards, is an in-genious set of faux business cards, which upon close inspection contain fake names and numbers and a special hidden message: never call me again. Some years ago there were one or two web design companies who prided themselves on being able to choose their clients, rather than have ... Read full entry

The recent launch of BlogRush goes to show just how easy it is to generate a load of hype and bloated levels of expectation over what is really only a blogroll. Blogrush, blogroll, see? Hailed by its creators as a "Cooperative Syndication Network", the BlogRush widget lists recent posts from blogs that are part of its member network each time it loads, or is served, on a participant's blog. Whether or ... Read full entry

Five Questions is where I talk to bloggers about their projects and some of the other things they are doing. I ask {Q}uestions, and hopefully get some {A}nswers! Bloggers are always interested in hearing about new, server melting, ways to promote their work, and if it's a mob scene you're looking for at your place then go no further than YouMob. ... Read full entry

I have two questions for you. One: would you accept an offer to write a post on someone else's blog, that is, guest blog? Two: would you ever invite someone else to write a "guest" post for your blog? Here are my answers. To question one: I've done it before, but I'd think twice about doing it again. To question two: No, not on your life! Why? Because disassociated.com is my website, ... Read full entry

Riddle me this. How many social networks must a blogger join before they become a blogging superstar? 20? 30? As many as it is possible to join, and then some? I'm actually willing to go out on a limb here, and bet the answer is closer to "as few as possible". As a busy (theoretically) blogger how many social networks could you actively participate in, while seeing some sort of return (that ... Read full entry

A few days ago I mentioned how I had been trying out a little bit of guerrilla marketing, as mentioned at ProBlogger. As Darren says, guerrilla marketing "campaigns" may not result in great floods of traffic, but it can be fun having a bit of a dabble nonetheless. For my part mounting such a "campaign" required very little "real" work, just a redeployment of some existing resources, and taking ... Read full entry