What inspired the coke bottle shape? You may be surprised…

Posted by John Lampard on Tuesday, 24 November, 2009 to the design and art subset

The famous contour shaped Coca-Cola bottle first appeared in 1915, with the shape being modelled on the look of two of the drink’s ingredients, coca leaves and kola nuts:
The first bottle was designed in 1915 by the Root Glass Company. The bottle designer, Earl R. Dean and his team decided to base the bottle [...]

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New Coke formula

Posted by John Lampard on Wednesday, 23 April, 2008 to the comment subset

It’s been 23 years since Coca-Cola announced it was changing the formula of the classic soft-drink, and probably 22 years and 364 days since it rescinded the infamous decision.
Some people suggested the formula change was little more than a publicity stunt, an effort to reverse the then flagging fortunes of the company.
One way or [...]

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