No one wants to steal my pink Cadillac, the car yes, the pink, no

Wednesday, 4 August, 2010

Pink is the new black in terms of car theft prevention systems it seems, with one study showing that car thieves tend to give cars painted pink a very wide berth:

From 2004-2008, the most commonly colored vehicle stolen was black. This may be because black vehicles look more luxurious. Following close behind black were gray/silver automobiles. Of the 109 pink cars in the study, not one was stolen. A bright and uncommon color, like pink, may be as effective deterrent as an expensive security system.

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Where have all the pink palettes gone?

Monday, 21 July, 2008

So seriously, what’s up with the disinclination to use pink hues in design work?

As a graphic designer, I find a lack of pink in my job. It’s a color corporations, organizations or products, either business-to-business or business-to-consumer usually shy away from due to its female and girly connotations. So the modus operandi is that little boys are not “allowed” to use pink and corporations “choose” not to use pink. Or was the choice made for them by our ongoing stereotyping of pink?

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